Categories: Creatorstravel

Why Is Sanyam Sharma’s “Desh Videsh” Becoming So Popular Among Young Indians? Know More!

For a generation that increasingly values experiences over possessions, travel is no longer just about sightseeing. It is about community, storytelling, culture, and creating memories that feel personal. And that shift is exactly what entrepreneur Sanyam Sharma is building around through “Desh Videsh.”

Founded in 2024 by Sanyam Sharma and co-founder Sourabh Singh, “Desh Videsh” positions itself as a youth focused travel brand built around immersive experiences rather than conventional tourism. The company describes itself as a “creative studio disguised as a travel company,” blending travel, storytelling, and community led experiences for young travellers across India and international destinations.

What started as a passion driven idea has quickly evolved into a growing travel community with thousands of travellers and a strong digital presence built around exploration, culture, and shared experiences.

Sanyam Sharma Is Building Travel Around Community and Culture

Unlike traditional travel companies that focus heavily on itineraries and destination checklists, Sanyam Sharma’s vision for “Desh Videsh” revolves around the experience surrounding the journey itself. The company’s philosophy centres around meaningful interactions, curated group experiences, and community building. According to the brand, every trip is designed to feel immersive, encouraging travellers to form genuine connections while exploring new places.

That approach reflects a larger shift happening within younger travel audiences today. Increasingly, travellers are looking for experiences that feel social, memorable, and culturally engaging rather than simply transactional. “Desh Videsh” appears to lean directly into that demand, combining travel with content creation, storytelling, and a strong sense of collective experience.

“Desh Videsh” Represents a New Generation of Travel Brands

Part of what makes “Desh Videsh” stand out is its identity beyond being a travel operator. The brand consistently positions itself as creator led and community driven, using digital storytelling as a core part of how it connects with audiences. From destination content and travel visuals to founder led narratives, the company’s online presence feels closer to modern creator culture than traditional travel marketing.

This creator first approach has helped the brand build visibility among younger travellers who often discover destinations and travel experiences through social media before making decisions. The company has also expanded rapidly since its launch, hosting travellers across multiple destinations while building an active online community around travel experiences.

Sanyam Sharma’s Vision Reflects How Young India Wants to Explore

At its core, Sanyam Sharma’s journey with “Desh Videsh” reflects a larger cultural shift. For many young Indians today, travel is becoming less about luxury and more about perspective. Experiences, friendships, local culture, and personal growth increasingly shape how journeys are valued. That is precisely the space “Desh Videsh” seems focused on building.

By blending travel with community, creativity, and storytelling, Sanyam Sharma is helping create a brand that feels aligned with how modern audiences want to experience the world. Rather than selling destinations alone, the company is building something larger: a shared travel culture designed around curiosity, connection, and memorable experiences.

Tracy Ann Chen

I’ve been passionately chronicling the worlds of entertainment and lifestyle for more than 10 years, which means I've spent roughly 3,650 days shuffling between drama and crippling deadlines (and usually, the deadlines win). There’s truly not a day I can imagine doing anything else. I just really love having an excuse to call reading celebrity/creator happenings "research."

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